How to Connect Your Online Store, Inventory and Accounting in One System

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Short answer: You have three options: keep your store and connect it to an ERP such as Odoo with a connector, move the store itself to Odoo eCommerce so that everything runs in one system, or use an integration platform. For most small and mid-sized sellers, the first two options are the most reliable and cheapest to run.

The problem

  • Orders copied by hand from the store into the back office
  • Stock on the website that does not match the warehouse
  • Several marketplaces, each with its own stock and orders
  • Invoices and payouts reconciled manually

Option 1: Keep your store and connect it

Odoo offers official connectors for Amazon and eBay. Shopify, WooCommerce, Magento and other platforms connect through established connector apps in the Odoo App Store. Products, stock, orders, customers and payments synchronise automatically.

Option 2: Run the store in Odoo

Odoo eCommerce is built into the same database as stock, sales and accounting. There is nothing to synchronise: a web order is a sales order. This is often the simplest choice for B2B shops and for companies starting a new store.

Option 3: Integration platform

Tools such as Make or Zapier can link systems, but for orders and stock at volume they add cost and points of failure. Use them for small side flows rather than the core.

Comparison

ConnectorOdoo eCommerceIntegration platform
Keep current store designYesNo, rebuild in OdooYes
Real-time stockNear real timeReal timeDepends on setup
Running costConnector licenceIncluded in OdooPlatform fees per task
Best forEstablished B2C storesB2B and new storesSimple side processes

What to set up either way

  • Clean product codes (SKUs) that match in all systems
  • Warehouse rules for picking, packing and shipping labels
  • Payment provider payouts matched to orders in accounting
  • VAT rules for each country you sell to, including the EU OSS scheme

Talk to us

Nexus International Commerce is an independent Odoo service provider based in Nicosia, Cyprus, working with businesses in Europe, the US, the Middle East and Africa. Our team has more than 20 years of experience in IT systems and IT project management. Book a free 30-minute consultation and get a clear recommendation for your business.

Odoo® is a registered trademark of Odoo S.A. Nexus International Commerce is an independent Odoo service provider and is not affiliated with, endorsed by or sponsored by Odoo S.A.